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Bombay Tastes Like It's Friday

Introducing a drink that tastes like Friday feels.

Bombay Sapphire wanted to convert non gin drinkers in America to try the spirit with a fool proof, delicious cocktail.

We turned the Bombay Sapphire Sparkling Lemon launch into a 360 campaign including film, OOH, social media, and an activation at Grand Central that celebrated that Friday feeling.

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Grand Central Event & Photography

PRESS
Punch | THIS THREE - INGREDIENT COCKTAIL TASTES LIKE FRIDAY IN A GLASS 
The Knock Turnal | BOMBAY SAPPHIRE LAUNCHES NEW COCKTAIL SPARKLING LEMON FEATURING THEIR BOMBAY SAPPHIRE GIN
Eater | Where to Drink the Cocktail That Tastes Like Friday in Denver
PR Newswire | BOMBAY SAPPHIRE® LAUNCHES NEW CAMPAIGN TO CELEBRATE THE LAUNCH OF THE  SPARKLING LEMON COCKTAIL